NORWICH – The 3rd annual Eat Smart, Play More: Chobani Healthy Challenge aiming to promote healthy, fun living while raising money for local charities will kick-off this Saturday at 10 a.m. in Norwich's Weiler Park.

Created by Chenango County Health Department's Building a Health Community Coalition and Chobani, the 12-week nutrition and fitness challenge pits four to five person teams against one another to compete for monetary donations that will be given to the charity of the winning team's choice.

Teams earn points by completing daily nutrition and fitness challenges, participating in community health events, and competing in special challenge events. Chenango County Director of Environmental Health Isaiah Sutton said this year's challenge features new and rousing challenges for participants.

"New this year, we're going to offer a calendar of exciting, special challenge events which will include canoe trips, free fishing demos, we're going to do some community gardening, and those are just a few of the exciting things we have planned," said Sutton.